Turn Customer Moments Into
Data You Can Trust

With 1 million+ vetted evaluators spanning 175+ countries and our industry-standard SASSIE analytics platform, HS Brands turns real-world interactions into clear, actionable insights that boost loyalty, enforce compliance, and protect your bottom line.

Turn Customer Moments Into
Data You Can Trust

With 1 million+ vetted evaluators spanning 140 countries and our industry-standard SASSIE analytics platform, HS Brands turns real-world interactions into clear, actionable insights that boost loyalty, enforce compliance, and protect your bottom line.

Why Choose Us?

For 33 years and counting, HS Brands has translated raw data into actionable context, empowering brands to make smarter, faster decisions.

+

Countries Covered

K+

Mystery Shops Per Year

M+

Mystery Shoppers

+

Years Experience

Who We Are

The Global Leader in Mystery Shopping

HS Brands Global is a leading provider of Mystery Shopping, Loss Prevention, and E-Forms Solutions operating worldwide.

We deliver innovative strategies that address complex business challenges and help companies protect and elevate their operations across industries including hospitality, food service, retail, automotive, and more.

With a network of over one million shoppers, auditors, and loss prevention professionals around the globe, we proudly partner with some of the world’s most recognized brands to ensure consistent performance and customer experience.

Our Solutions

Protect, Measure & Elevate Your Brand

Five solutions, one trusted partner. Delivered through our SASSIE analytics platform and a million-plus global evaluators to protect assets, perfect processes, and elevate every customer touchpoint.

Mystery Shopping

Our mystery shopping solution captures genuine, front-line customer experiences at scale, turning objective field observations into data-driven insights that optimize service, safeguard brand standards, and boost revenue.

Loss Prevention

Our loss-prevention solution pairs expert field investigators with proven audits, investigations, and risk-assessment technology to cut shrink, deter theft, and safeguard profits across every location.

Process Certainty

Our process certainty solution puts experienced “boots on the ground” to verify every real-world procedure—from new service roll-outs to product recalls—to lock in consistent execution, mitigate risk, and give you data-backed confidence to scale.

Brand Standard Consistency

Our brand standard consistency solution blends onsite and remote inspections with our Brand Certainty Model to verify every detail—from signage and plan-o-grams to employee interactions—so every location delivers the same on-brand experience customers expect.

Customer Experience (CX)

Our customer experience (CX) management solution unifies social-media listening, multi-channel surveys, and comprehensive brand audits, converting real-time sentiment into action plans that lift satisfaction, loyalty, and revenue.

Our Insights

News, Articles & Case Studies

Tap into our library of expert articles, timely news, and data-rich case studies—distilled from millions of global audits—to gain ready-to-use guidance that sharpens CX, tightens compliance, and protects profits.

Insights

Turn Customer Moments Into
Data You Can Trust